Thursday, September 29, 2011

I Have A Goal


Hello, my name is Deme, and I have a goal: I want to be a conscientious consumer

This blog is a tool to help me explore socially responsible and environmentally sustainable food, clothing and other products.

As any endeavor necessitating behavioral changes, this goal is intimidating. My initial fears are fueled by anticipated threats to the comfort and pleasures of my current lifestyle. Superficial barriers come up: Researching how to shop and eat responsibly will take too much time. The experts are always changing their minds about what is “good” and “bad” to consume. I can’t afford to buy organic and free-trade—I’m an unemployed social worker. That’s a luxury only rich people can afford…

Right now these arguments are based on all-or-nothing thinking and assumptions about the cost and value of particular products and services.

To address these fears and concerns, I am beginning with small steps. Rome was not built in a day!

First Steps:

·      In the next three weeks, I will only frequent restaurants that use local or organic food products.
·      In the next two weeks, I will begin buying local or fair-trade products (at least 25% of my groceries).
·      In the next two weeks, I will research what “fair-trade” means and identify five companies recognized for their morally responsible business models.

Wish me well!